Eat’n Park TV spots 1990 to 2015

On November 26, 2023, in Uncategorized, by Glenn Przyborski

For 25 years, I directed and photographed almost every Eat’nPark TV campaign. During that time, Cliff Miller was the driving force behind Eat’n Park’s advertising. First as Creative Director at Ketchum Advertising, then as Eat’n Park’s own VP of Creative Services. It was Cliff’s idea to use Eat’n Park’s iconic “Smiley Cookie” as a key part of the company’s image & logo. (Cliff retired from Eat’n Park in 2016.)

From 35mm standard definition to HD digital, I thought it’d be fun to look back at a dozen Eat’n Park’s TV commercials from 1990 to 2015.  

Latest Commercial Showreel

On January 15, 2013, in Uncategorized, by Glenn Przyborski

This fast-paced reel is a mix of varied concepts, visualized by Glenn Przyborski’s directorial style and production techniques. Some spots are new, others were produced over the past few years. All scenes are from actual on-air commercials created for ad agencies and clients from across the country.

From gritty to silky-smooth, Glenn’s years of experience allow him to create different visual “styles” using lighting & camera techniques to best convey an ad’s concept. Glenn’s at home shooting “guerrilla” style with a small crew of 4 or a 25 person, multi-day studio production.

Spot Production During a Pandemic

On September 21, 2020, in Uncategorized, by Glenn Przyborski

2020 will go down as the worst year on record for commercial filmmaking. Pennsylvania’s governor declared that TV and film production was not an essential business. Przyborski Productions was literally shut down for months. 

Our first project during the ongoing pandemic was an orthopedic campaign for Excela Health. Production is different during COVID-19. Every morning, each crew member’s temperature was taken. Fortunately, nobody had a fever. Everyone (other than on-camera talent) had to wear a mask during the entire production.  

Another difference was crew & client meals, snacks and beverages. Instead of the usual catered lunch, each person was handed a “bagged” lunch which they ate while maintaining social distancing. There were lots of crew snacks & beverages, but now each item is individually packaged and handed to the crew. This includes sealed water bottles & soft drinks. No open trays of fresh fruit & deli items.

Thanks to the planning & detailed work of production coordinator, Tracey Kovell, the multi-day Excela Health shoot happened smoothly, efficiently… and safely.